Bjork, VR, and Intimacy
Bjork is an Alien Fairy Princess and no one who has seen her new VR exhibit at The Reef will disagree with me. This is definitely one of those things that you have to see for yourself to truly understand. What I will say is [...]
COMPONENT PARTS OF MEDIATED REALITY: MACHINE VISION
As we discussed in an earlier post, the fundamental difference between an Artificial Intelligence and a very powerful computer is the AI’s capacity to not only learn new abilities but to teach them to itself. No human or group of humans can process the amount [...]
COMPONENT PARTS OF MEDIATED REALITY: AI
The idea of an AI has been toyed with across science fiction for decades now, in part because of our fear that our lives will end after uttering “open the pod bay doors.” But what is AI really about, and what can we expect of [...]
WHY DOES A LAWYER MATTER IN MEDIATED REALITY?
Recently, I’ve been speaking at a bunch of AR/VR/MR conferences, sometimes on the dry subjects of legal entities, intellectual property rights, and getting your corporate house in order. I’m always amazed people show up for my talks. Down the hall, someone is showcasing a new [...]
FTC Complaint Details How Not to Run a Negative Option Program
by Lisa Dubrow Last month the FTC filed another suit against a group of online marketers for violating the FTC Act and Restore Online Shoppers’ Confidence Act (“ROSCA”). The company allegedly marketed golf-related products and cooking gadgets under the names Kitchen Advance; Gourmet Cooking Online; [...]
A Mediated Reality
Hello and Welcome As this generation of wizards leap forward with new technologies, it seems that every week brings some mind-bending new invention alongside. At the forefront of this movement is the visual unveiling of a world coming into being before our eyes. We are [...]
SCOTUS TO DECIDE IF DISPARAGING NAMES CAN BE FEDERALLY REGISTERED TRADEMARKS
DEAD KENNEDYS. SEX PISTOLS. PUSSY RIOT. Band names are sometimes offensive. They also can be service marks governed by the federal Trademark Act and state trademark acts. On January 18th, the US Supreme Court heard oral argument on whether the disparagement provision of the Trademark [...]
HW News Highlights
Dear Friends, As we head toward a new year, we are delighted to share with you some of the exciting news, events, awards, wins and client successes we and our clients experienced during 2016. We begin with our brand-new website! www.holmesweinberg.com. Designed in collaboration with [...]
HW Wins Ninth Circuit Appeal in a Trademark Case November 20, 2016
We are delighted to share with you that the Ninth Circuit Court of Appeals has affirmed the decision we obtained on behalf of our client E. & J. Gallo Winery that the trademark EL GALLO for an energy drink infringes the Winery’s exclusive rights in [...]
HW Named to Best Law Firms 2017
We are delighted to share that HW has for the 5th year in a row been named to Best Law Firms in American by US News and World Report. From the “Best Law Firms” Press Release: Firms included in the 2017 “Best Law Firms” list [...]
TOP TECH LAWYER JOINS HW
We are delighted to announce that Michael Leventhal has joined the firm as a partner. Michael is a veteran technology, business and IP transactional lawyer who most recently served as chief legal officer and Vice President at Magic Leap, Inc., the well-known augmented/mixed reality venture. [...]
MORE TRADEMARK WINS FOR HW CLIENTS
AND THE WINS KEEP COMING! Following last year’s big win for our client E. & J. Gallo Winery against the use of EL GALLO as a trademark for an energy drink (Eastern District of California), HW has recently won three more important cases. In the [...]